About

Margaret Mulcahy

I am a results-oriented professional with 6+ years of experience in growth marketing and demand generation. I aim to increase product demand through both organic and paid channels using hyper-focused audience targeting, campaign conception, execution, and analysis, as well as extensive A/B testing. I work with a strong focus on customer acquisition, remarketing, and retention strategy, with a heavy concentration in SaaS and tech. Currently, I am the Growth Marketing Manager at ThriveHive, based in Boston.

Areas of Expertise & Technical Acumen:
Demand Generation – Inbound & Outbound Marketing Campaigns – Paid Campaigns: Facebook, AdWords – Digital Ad Spend – SEO – SEM – SQL – Pre & Post-Campaign Analytics – Sales Enablement – Branding – Salesforce Administration– SalesLoft – HubSpot – Marketo – Tableau – Google Analytics – Google Ads – Facebook Business – GMB

Growth Hacking through digital marketing requires great attention to detail. It requires a blend of impeccable data tracking and analytics with some imagination and behavioral insight. Thinking like your ideal customer takes work! Please reach out if you would like to discuss your growth marketing program with me, and let's get your business moving together.